Do you believe that cars have expiration dates?  Somewhat like humans who die after years of service…  Most vehicles do.  These vehicles lose their efficiency after a period of time.  But, there are some who manage to live forever - the classic vehicles that remain and live up to their fame until these days and these are the collectible types.  BMW, one of the top automakers in the industry, has this kind of vehicles in its range.

BMW have created the so called “Mobile Tradition” program to give the vehicles the chance to live longer - more that their manufacturing period. BMW started to conceptualize this preservation of older models since 1994.  So, in the past 13 years, it has already been proven. And it has surely been proven well.

As BMW stated, “it has more than 200,000 enthusiasts on its books involved with some 600 ‘brand clubs’ and Mobile Tradition has been set up to make sure these people’s needs are looked after. BMW figures that as far as ‘enthusiast classics’ go there are something like 200,000 of its cars and 70,000 motorcycles scattered around the world that are not parked in museums or collections, but are driven on a regular basis. This is a remarkable figure by any standard, but may actually be an under-estimate. It’s probably due to the durability of the company’s products and also the fondness with which enthusiasts hold BMW vehicles.”  This has been further discussed in canada.com.

This system is responsible for supplying spare parts 20 years after the end of production for a specific car or even a motorcycle.  There are also exceptions for this rule of “20 years.”  And, it is for the Z1 sports roadster.

I say the durability of a vehicle is based on the quality of the company’s products - the parts that are being installed.  With the “Mobile Tradition”, BMW had an edge from the rest of the carmakers.  They simply help their consumers attain their demands for more efficient and durable vehicles.

The way BMW thinks is what makes and takes them on the top.  Service and quality is at most an important factor to succeed.